In 2023, Huitre du Connemara offered consumers the option of more sustainable packaging which greatly reduced their reliance on less sustainable packaging methods, surpassing their target milestone by 1%.
In 2023, Huitre Du Connemara focused on enhancing packaging while meeting logistical needs. The company offers oysters in both wooden and poly boxes, with poly boxes providing necessary insulation that wooden boxes lack.
Domestically, customers can choose between the two options, leading to an increase in the use of wooden boxes from 17% in 2022 to 21% in 2023, surpassing their milestone target by 1%.
Huitre Du Connemara implemented three key initiatives: engaging with customers on packaging choices, promoting the use of wooden boxes locally, and continuously exploring alternative packaging solutions. Of the 12,898 boxes used, 2,460 were wooden, reflecting a 21% usage rate within Ireland.
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